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Word on WAYJO (WOW) is our monthly email newsletter distributed to over 3K subscribers, comprising a cross-section of our opt-in audience members, band members and their families/friends, Australian jazz fans, members of the arts community, media/arts organisations, plus our stakeholders, donors and sponsors.

WOW EDM is generally distributed first or second week of the month (Feb-Dec), and presented in 3 or 4 sections briefly promoting WAYJO’s own events, opportunities and achievements – linked to larger, more detailed website articles or event calendar listings.

As a not-for-profit, space for promotion is generally limited to internal, sponsorship or mutual agreement messaging/placement, or via #WINwithWAYJO ‘subscriber-only’ competition giveaways or offers – appropriate and appealing to youth and jazz audiences (that also help drive subscriptions).

Basic requirements for WOW EDM inclusion are:
TYPE: News, Event, Opportunity, Giveaway or Offer*
TITLE: Concise & Precise <10 words.
COPY: Include all relevant details in <300 words (who/what/when/where/why).
LINKS: Link/s to find out more.
IMAGE: A quality photo or graphic: preferable width 1920px rectangular, or 1200px square @72DPI (minimum acceptable size is 800px width). Minimal text on image – please avoid small fonts that won’t scale well to smaller mobile devices.
HASHTAG: #IfYouHaveOne ?
VALUE: *If proposing a #WINwithWAYJO giveaway or offer, please state the retail or discount value in tangible terms (e.g. $ or % value).

DEADLINE: Last Tuesday of the preceding month (Jan-Nov) at 5pm – marketing@wayjo.com
Submission does not guarantee inclusion, and may be subject to editing for clarity and/or concision.

Jazz up your inbox – subscribe today at http://bit.ly/wordonwayjo
#WordOnWAYJO #WINwithWAYJO